To uphold a good brand reputation, it’s important to look at the bigger picture and the impact of each of your branding decisions.
From your logo, brand colours and website to your customer service, each element of your branding is intertwined while playing its own unique role.
Some examples include:
Successful brand management requires the creation and maintenance of these assets and ensuring that everyone in your business understands your brand’s visual language, voice and personality. By creating clear and well-defined brand assets, you enable and encourage your entire business to support your brand management efforts.
In this video, you'll learn how to create your own Brand Kit on the Canva mobile app.